The new normal of economic development keeps pace

2022-07-22
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The new normal of economic development, "Internet +" is the trend of the times. Aluminum alloy door and window enterprises are in the "Internet +" era, but there are always places they can't adapt to. New retail and wechat promotion have been done, and all the elements that should be involved in the Internet era have been involved, but product sales still cannot be done

there is reflection from aluminum alloy door and window enterprises. In the past, products were very popular with consumers. Only a few years later, post-90s and post-00s consumers have unique personalities and don't buy it. Therefore, aluminum alloy door and window enterprises are trying to make their products younger and acceptable to young people. Who would think that young people have not accepted the product, but old customers have lost a little bit. The reason is that some aluminum alloy door and window enterprises have forgotten their roots

aluminum alloy door and window enterprises have been operating meticulously for decades. The foundation of old customers can be regarded as the main support of the brand. The leapfrog product upgrading and rejuvenation are easy to violate the aesthetic and interest tendencies of old customers, and eventually lead to the loss of old customers. Aluminum door and window enterprises always think that everything will be fine if they meet the trend, desperately focusing on youth and trying to keep up with the pace of the Internet. In the end, they shrink their business because they are not pleasing at both ends

the development of new sales channels must be based on the original promotion channels. Aluminum alloy door and window enterprises should recognize the current self-development situation, work steadily, step by step, continue to lay a solid foundation in the original old customer channels, and then gradually tilt towards the new trend. This is the correct posture to grasp the operation logic in the Internet era

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